Same brand. New funnel underneath.
Drag to compare
Lakeview Health
Paid and organic
Navigation, admissions path, and content architecture rebuilt around how families actually search for treatment — then measured, tested, and rebuilt again.
Run your own facility through it.
Set your monthly inquiry volume and the rate at which inquiries become admissions. The model applies the lift I documented at Lakeview Health.
Applies the +86% monthly admissions lift recorded at Lakeview Health to your inputs. Illustrative, not a guarantee — your baseline, market, and payer mix all move the number.
Numbers, not adjectives.
Type scaled to resultGoogle Ads & organic
Bradford Health Services
Lakeview Health
From A/B testing
Nothing gets briefed out.
Cut the work by discipline. Every lens stays populated, because none of it was ever handed to a third party.
Strategy, technical build, and creative are three separate hires almost everywhere. The overlap is where campaigns get dropped between vendors — and it is the part I own outright.
Brendon's campaign strategy and execution was a pillar to our growth metrics at Lakeview Health and Bradford Health.
AI healthcare marketing
AI healthcare marketing, without the hand-offs.
I use AI where it makes healthcare marketing faster and easier to measure: pulling GA4 and Search Console data straight into Claude, building content clusters that get cited in Google AI Overviews and ChatGPT, and testing intake pages week over week. The judgment calls stay human. Compliance, accuracy and what a family looking for treatment needs to read are reviewed by me before anything ships.
Most of my work is in behavioral health: addiction treatment centers, mental health programs and wellness brands that need admissions, not impressions.
